Data controller: In accordance with Regulation (EU) 2016/679, the General Data Protection Regulation (GDPR), which has been applicable since May 25, 2018, we inform data subjects that the data controller for this processing is InBev Belgium BV, with its registered office at 1070 Brussels, Industrielaan 21.
Purpose of processing: The primary purpose of data processing is the management of your participation in the event, competition, and the delivery of prizes to winners.
Categories of personal data: The categories of personal data that will be processed include: First name, last name, date of birth, email address or, if unavailable, phone number, the submitted video.
Legal basis for processing: The legal basis for processing is InBev Belgium's legitimate interest in organizing and completing the competition/event.
Processing of your personal data is necessary for managing the event or competition. If you refuse to provide the required personal data, you cannot participate. Any other processing of personal data will require the explicit consent of the participant.
Recipients of the data: The personal data processed in this context will not be shared with other recipients.
Rights of data subjects: Data subjects may exercise the following rights at any time:
- Right of Access: The data subject has the right to obtain confirmation regarding the personal data processed by the data controller.
- Right to Rectification: The data subject has the right to request correction of incorrect or incomplete data.
- Right to Erasure: The data subject may request that the data be deleted without undue delay if consent is withdrawn or if the legal basis for processing no longer exists.
- Right to Restriction of Processing: The data subject has the right to request the restriction of processing of their personal data if the conditions outlined in Article 18 of the GDPR apply.
- Right to Data Portability: The data subject has the right to receive their personal data in a structured and accessible format.
- Right to Object: The data subject has the right to object to the processing of their personal data. The data controller will cease processing unless compelling legitimate grounds for processing outweigh the data subject’s interests, rights, and freedoms or relate to the establishment, exercise, or defense of legal claims.
- Right to Withdraw Consent: The data subject has the right to withdraw consent at any time, without affecting the lawfulness of processing based on consent before its withdrawal.
Data subjects can exercise their rights by submitting a request through the following link: https://contactus.ab-inbev.com/nl or by contacting the Data Protection Officer: dataprotectionofficer_eu@ab-inbev.com
Retention period: The personal data processed will be stored until the competition has concluded and the prize has been awarded to the winner. After this, the related personal data will be deleted.
Technical and organizational measures: The data controller will implement the necessary technical and organizational measures to secure data processing.
Right to lodge a complaint: The data subject has the right to file a complaint with the competent supervisory authority.
Our full privacy policy is available at: https://ab-inbev.be/privacy-policy
We, AB InBev, are, along with Instagram/Facebook, jointly responsible as data controllers for the processing activities related to your data within this account. The platform provider primarily determines the purposes and means of processing activities, over which we have only limited influence.
To the extent that the organizer can influence or configure the processing of your data, the organizer will take measures within its capabilities to ensure that the platform provider processes your data in compliance with applicable data protection regulations.
Our Data Processing Activities
The data you provide directly on the organizer’s social media pages, such as comments, videos, photos, likes, tweets, etc., are published by the social media platform.
The organizer processes this data under Article 6 (1) (f) of the GDPR, which refers to processing done in the interest of public relations and communication.
As part of this processing, the organizer may:
- Communicate with you via the social media platform.
- Share your content on its social media platforms as well as its website.
- Allow you to participate in competitions.
Further categories of personal data will be processed based on your explicit consent under Article 6 (1) (a) GDPR, for the purposes of the competition or campaign developed by the organizer on this social media channel.
At no time will your data be used or processed by the organizer for undisclosed purposes.
To the extent that the platform provider allows influence over or configuration of data processing, the organizer will set up its social media pages to comply as closely as possible with applicable data protection rules.
Information on Instagram/Facebook Data Processing
For more information on data processing by Instagram/Facebook, including details on your rights as a user, visit: